Leadership Team

Darryl Rawlings, Founder & CEO

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Each day, Darryl leads more than 500 pet-loving professionals in the U.S. and Canada to one shared purpose and a singular goal: to help the pets we love receive the best veterinary care. It’s the passion driving everything we do, enabling dogs and cats to lead long, healthy and happy lives.

Darryl has established himself as a leader in medical insurance for cats and dogs. As founder and chief executive officer of Trupanion and founder and member of NAPHIA, Darryl is setting high standards for a growing industry, expanding public awareness of medical insurance for cats and dogs, and expanding the market across North America.

His passion for pet health runs deep. When he was 14, his family dog needed surgery that could have lengthened her life for another 12 years. The cost was beyond his parents’ means and they left the veterinary hospital without her. He vowed that someday pets would have even better medical insurance than people do. And Trupanion has fulfilled that promise with medical insurance for cats and dogs that is remarkably better than most human health insurance.

Trupanion covered its first pet in Canada in 2000 and expanded to the United States in 2008. Since expanding to the U.S., Trupanion has established itself as a market leader and now provides medical insurance for cats and dogs in the United States, Canada, and Puerto Rico. In July 2014, Darryl took this a step further, and lead the company through an IPO. Trupanion is publicly traded on NASDAQ.

Under his leadership, the company continues to experience consistent growth, with revenue growth in excess of 25% in each of the past 39 quarters. Trupanion now covers more than 350,000 pets.

Darryl is a graduate of the British Columbia Institute of Technology. His family includes his wife Caroline, two sons Sam and Bennett, bulldogs Tristen and Priscilla, cat Halle and bird Q.

Asher Bearman, Chief Strategy Officer

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Asher joined Trupanion as General Counsel in 2013, after having been Trupanion’s primary outside legal counsel since 2008.

Prior to joining Trupanion, Asher was an attorney with DLA Piper. Asher has a B.A. from the University of Washington, a J.D. from the University of Washington School of Law, and an LL.M. from New York University School of Law. Asher brings more than 10 years of prior legal experience to Trupanion.

Asher lives in West Seattle with his wife, son, and mixed breed puppy, Mouse.

Valerie Danna, Head of People Operations.

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As Head of People at Trupanion, Valerie oversees all aspects of the team member experience including culture, talent strategies, compensation and benefits for the more than 500 people and 200 dogs, who are in the office daily. She has more than 25 years of human resources and communications experience in the corporate world. Most recently, she worked in global retail as SVP, Partner Resources and VP, Global Communications at Starbucks Coffee Company; professional sports as leader of Public Relations and Community Relations for the Seattle Supersonics(NBA) and Storm (WNBA) and hospitality leading communications for properties within the Westin Hotels & Resorts portfolio.

Tim Graff, President American Pet Insurance Company

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As President of American Pet Insurance Company, Tim oversees management of our wholly owned insurance company and our Other Revenue segment. Tim has been involved with the company in various capacities since 2007, initially as a board member before becoming an employee in May 2012.

He has 40 years of experience in different aspects of the global insurance industry having started his career in the London Market before spending 8 years in the Middle East and Asia. During his career he has worked for both primary insurers, reinsurers, global brokers and MGA’s.

Tim enjoys hiking, biking, yoga and traveling and lives with his wife and their Aussie in Seattle.

T.J. Houk, Chief Member Experience Officer

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TJ leads our member experience teams, comprising of customer care, claims, group benefits, pricing, analytics, and data science. He brings 10+ years of Trupanion experience, which was primarily spent developing the data & analytics team, which continues to operate as a center of excellence supporting all Trupanion teams. TJ has a BBA in accounting and finance from Gonzaga University and is an Associate in the Society of Actuaries (ASA).

Tricia Plouf, Chief Financial Officer

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Tricia joined Trupanion in 2012. As the Chief Financial Officer, Tricia oversees the finance and accounting operations at the company, including all external reporting.

Prior to joining Trupanion, Tricia was the SEC Reporting and Compliance Manager at Concur Technologies, a provider of integrated travel and expense management solutions. Prior to that, Tricia was an Audit Manager at KPMG, a public accounting firm, focusing on public companies. Tricia has a B.A. in Business Administration, Accounting from Seattle University and a B.S. in Computer Science from the University of Minnesota.

Tricia enjoys spending time with her husband, two young daughters, and dog, a Yorkie named Griffin.

Margi Tooth, Chief Revenue Officer

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Margi oversees the lead and convert areas of the business. Her mission & focus is twofold: to ensure we have access to communicate with as many of the 1,000,000 new pets that enter the market each month and to convert them with as efficiently as possible. Prior to this, Margi held the positions of Chief Marketing Officer, VP of Digital Marketing and Head of Marketing. Margi moved to Seattle to join the Trupanion team; prior to which she worked for over 7 years in the pet insurance space in the UK. Her experience is deep‐rooted in brand, customer and digital marketing. With many years of experience with

Margi oversees the lead and convert areas of the business. Her mission & focus is twofold: to ensure we have access to communicate with as many of the 1,000,000 new pets that enter the market each month and to convert them with as efficiently as possible. Prior to this, Margi held the positions of Chief Marketing Officer, VP of Digital Marketing and Head of Marketing. Margi moved to Seattle to join the Trupanion team; prior to which she worked for over 7 years in the pet insurance space in the UK. Her experience is deep‐rooted in brand, customer and digital marketing. With many years of experience with the World’s largest pet insurance provider, Margi brings with her a wealth of knowledge which will help Trupanion grow as the best in class.

Margi moved to Seattle with her husband, two young sons and Bernard the cat. Having grown up on a farm and spent hours dreaming of becoming a vet, she channels her animal loving nature in other ways. Her deep rooted love of pets means she can’t help evangelize about the importance of pet insurance to pretty much anyone she meets!

the World’s largest pet insurance provider, Margi brings with her a wealth of knowledge which will help Trupanion grow as the best in class.

Margi moved to Seattle with her husband, two young sons and Bernard the cat. Having grown up on a farm and spent hours dreaming of becoming a vet, she channels her animal loving nature in other ways. Her deep rooted love of pets means she can’t help evangelize about the importance of pet insurance to pretty much anyone she meets!

Steve Weinrauch, BVMS, MRCVS, Chief Product Officer

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Dr. Steve, BVMS, MRCVS, joined Trupanion after nine years of continuous full time practice in 2013 as Director of Veterinary Direct Pay, then promoted to Chief Veterinary Officer in 2015 and expanded his role to Chief Product Officer in 2016. Steve was born and raised in Boston, trained and met his wife in Scotland, and prides himself on bringing a bit of east coast to Seattle. His wife is also a practicing veterinarian in the Seattle area. Together they share their home with a small herd of dogs and two young and very tolerant sons.

Dr. Steve also has a passion for helping animals and the veterinary professionals who dedicate their lives to them. He is Co-Founder and Medical Director of 2nd Chance Rescue 501(c)(3) and Founder of Mightyvet.org 501(c)(3). Previously he served as Director of De Novo Development at National Veterinary Associates and Partner Veterinarian and Chief of Staff at a large Washington hospital. He has published his research in numerous peer reviewed journals and is licensed to practice in both the USA and the European Union.

Board of Directors

Darryl Rawlings, Founder & CEO

Portrait

Each day, Darryl leads more than 500 pet-loving professionals in the U.S. and Canada to one shared purpose and a singular goal: to help the pets we love receive the best veterinary care. It’s the passion driving everything we do, enabling dogs and cats to lead long, healthy and happy lives.

Darryl has established himself as a leader in medical insurance for cats and dogs. As founder and chief executive officer of Trupanion and founder and member of NAPHIA, Darryl is setting high standards for a growing industry, expanding public awareness of medical insurance for cats and dogs, and expanding the market across North America.

His passion for pet health runs deep. When he was 14, his family dog needed surgery that could have lengthened her life for another 12 years. The cost was beyond his parents’ means and they left the veterinary hospital without her. He vowed that someday pets would have even better medical insurance than people do. And Trupanion has fulfilled that promise with medical insurance for cats and dogs that is remarkably better than most human health insurance.

Trupanion covered its first pet in Canada in 2000 and expanded to the United States in 2008. Since expanding to the U.S., Trupanion has established itself as a market leader and now provides medical insurance for cats and dogs in the United States, Canada, and Puerto Rico. In July 2014, Darryl took this a step further, and lead the company through an IPO. Trupanion is publicly traded on NASDAQ.

Under his leadership, the company continues to experience consistent growth, with revenue growth in excess of 25% in each of the past 39 quarters. Trupanion now covers more than 350,000 pets.

Darryl is a graduate of the British Columbia Institute of Technology. His family includes his wife Caroline, two sons Sam and Bennett, bulldogs Tristen and Priscilla, cat Halle and bird Q.

Jackie Davidson, Former CFO Market Leader

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With over 25 years of experience as an operating executive for a number of private and public companies, Jackie brings deep financial knowledge and expertise to Trupanion. She has been a key player on innovative leadership teams in SaaS tech businesses and in a variety of other industries. Most recently, she was the CFO at Market Leader which was sold to Trulia. Jackie also chairs the Board of Trustees for the Washington CPA Foundation and serves on the advisory board of ClientLinkt. She is an investor in Seattle Angel Fund, an NACD Governance Fellow, and a CPA. She is a member of the National Association of Corporate Directors, AICPA, and WSCPA. Ms. Jackie holds a Bachelor of Arts degree in Business Administration from Washington State University.

Michael Doak, Senior Vice President RenaissanceRe

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Michael has served as a member of our Board of Directors since February 2014. Michael has served in various leadership roles at entities associated with RenaissanceRe Holdings Ltd., a global provider of reinsurance and insurance services, since June 2010, most recently as President of RenaissanceRe Ventures U.S. LLC, Senior Vice President of RenaissanceRe Ventures Ltd and Director of Longhorne Holdings LLC and formerly, as a Director of DaVinci Reinsurance Ltd. since June 2010. Prior to that, he served as an investment banker in the Financial Institutions Group at Morgan Stanley & Co. LLC, an investment bank, from September 2005 to May 2010.

Michael holds a J.D. from the University of Pennsylvania Law School and a B.A. from the University of Virginia. Michael was chosen to serve on our board of directors based upon his experience advising insurance and high-growth companies and his financial and investment expertise.

Robin Ferracone, CEO, Farient Advisors

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Robin is CEO of Farient Advisors, a performance advisory and strategic compensation firm. Previously she was at Marsh & McLennan Companies, Inc., a global professional services firm in the areas of risk, strategy and human capital. At Marsh McLennan, she was President of the Global Human Capital Business, domiciled in 40 offices around the world, including Latin America, Brazil, Europe, India, and China.

A Harvard Business School graduate, Robin was named to the prestigious NACD Directorship 100, her seventh time receiving this award, making her one of the most influential people in corporate governance and in the boardroom. As the author of the book "Fair Pay, Fair Play: Aligning Executive Performance and Pay," she is highly regarded for her expertise in performance measurement and linking executive compensation with corporate strategy. She is also an experienced director having served on a number of boards, including her current appointments on the board of an Oaktree Capital mutual fund, WildAid, a non profit organization focused on reducing the demand for endangered species products. Previously, she was on the Board of Trustees of Duke University, where she earned her BA in Economics and Management Science, and on the board of PayScale, Inc. (a private equity backed cloud-based compensation data and software company). She also served as a Non-Executive Chairman of A Breed Apart Veterinary Centers, which was sold to VCA, Inc.

Robin is the author of numerous articles, including a regular Forbes contributor, a frequent presenter for prominent organizations, and testified before a Congressional sub-committee in Washington, D.C. regarding the salary of the President of the United States.

She resides in the Los Angeles area with her husband and cat.

Daniel Levitan, Co-Founder Maveron

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Dan is a transplant from New York, a fact given away the second he says "cawfee". He moved to Seattle after helping Starbucks accomplish its blockbuster IPO as an investment banker at Wertheim Schroder & Co. Ho co-founded Maveron with Howard Schultz in 1998 as a seed and early stage venture capital firm investing in consumer-only businesses. But please don't call him an ex-investment banker and we'll leave it at that.

In his over 20-year career at Maveron, Dan has led many successful exits, including Trupanion (NYSE: TRUP), zulily (NASDAQ: ZU), Potbelly (NASDAQ: PBPB), Capella Education Company (NASDAQ: CPLA), eBay (NASDAQ: EBAY), and Shutterfly (NASDAQ: SFLY). He currently serves on the Board of Directors for Allbirds, PlutoVR, Pro.com, Spyce, Trupanion, and Two Chairs.

Dan currently serves as vice chair of Seattle Children's Foundation board and he also serves on the Investment Advisory Committee for Seattle Children's which oversees $2B in AUM. Dan is also a board member of The Rock Center for Entrepreneurship at Harvard Business School where he acts as a judge at the annual New Venture Competition. Dan is also chair of Brothers for Life, a charity that helps wounded Israeli combat soldiers.

Dan adores his wife and their two daughters, and Duke basketball is a close second. He's climbed Mount Kilimanjaro once and Mount Rainier twice, solidifying his love for Marmot and the Pacific Northwest.

Dan graduated from the Horace Mann School and received a BA, magna cum laude, from Duke University, and an MBA from Harvard Business School.

Hays Lindsley, Perot Investments

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Hays oversees private investments for Perot Investments, an investment office for the Perot family in Dallas, Texas. Hays has been with the Perots for thirty-one years. He earned an undergraduate degree from Vanderbilt in 1980, and a JD/MBA from the University of Texas in 1984.

Murray Low, Professor, Columbia Business School

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Murray was a crucial advisor at Trupanion's inception and now serves as Chairman of its board of directors. An argument could be made that Murray also should give a first-person testimonial for the value of Trupanion's product and service, as his terrier, "Lucky," for a while was not, and generated significant claims activity.

"Lucky was lucky we had pet insurance!" Murray says. The black toy poodle pictured with Murray is Lucky's little sister, Maggie.

Professor Low (Murray has been a professor at Columbia Business School since 1990) is a professor of executive education at Columbia Business School. Since January 1996, he has been president of Low & Associates, a consulting firm. Professor Low received a Ph.D. in Entrepreneurial Management from the University of Pennsylvania.

Howard Rubin, Former Chief Operating Officer Trupanion

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Prior to joining Trupanion as its Chief Operating Officer, Howard was the founding Chief Executive Officer of BrightHeart Veterinary Centers, the first national network of advanced-care veterinary facilities solely focused on acquiring specialty veterinary hospitals and emergency clinics.

BrightHeart's specific emphasis was on building partnerships with referring veterinarians and pet owners to provide the highest standards and widest range of options in pet care.

Howard is widely considered to be among the nation's leading authorities on the economics and operations of veterinary practices. He was the founding Chief Executive Officer of the National Commission on Veterinary Economic Issues (NCVEI), which was created to improve the economics of veterinary practices through a joint effort of the American Veterinary Medical Association (AVMA), the American Animal Hospital Association, and the Association of American Veterinary Medical Colleges, together with key members of the animal health industry. Under Howard's leadership the NCVEI collected information and performed research studies to empirically establish best practice models for veterinary practice. As Chief Executive Officer, Howard developed NCVEI's innovative educational materials, training programs and benchmarking tools that have helped more than 15,000 veterinary practices throughout the United States, Canada, and the Netherlands to significantly improve their operating efficiencies, as well as their financial performance. Howard lectures extensively on the economics and operations of veterinary practice to both veterinarians and members of the animal health industry.

Prior to his leadership role at NCVEI, Howard served as Chief Executive of Cardiopet Inc., the largest provider of telemedical services in the animal health industry, which supported nearly sixty percent of U.S. veterinarians and practitioners in twenty foreign countries. Under his direction, Cardiopet founded The Veterinary Referral Centre in Little Falls, NJ, one of the first comprehensive, multi-specialty veterinary hospitals in North America. Subsequently, Howard was a Divisional Vice President of IDEXX Laboratories, Inc., a leading veterinary diagnostic company, after it purchased Cardiopet.

Howard is currently an Emeritus member after having served on the Board of Overseers of the Veterinary College at Tufts University, and is a former member of the Board of Trustees of the Animal Medical Center in New York City. He is the Veterinary Specialists in Private Practice (VSIPP) 2008 Spirit of Excellence Award winner. Howard was honored by the AVMA in January 2008 at the AVMA's Annual Leadership Conference for his "exceptional service and leadership" while leading the National Commission, and for his contributions to the improvement in the economics and operations of veterinary practices. He is a Member of the Board of Trustees of the Atlantic Coast Veterinary Conference and a Board Member of the AVMA GHLIT Pet Insurance Advisory Council.

Howard started his career as a certified public accountant with Price Waterhouse. From there he spent much of the next ten years working in venture capital, raising money and buying, selling and operating businesses. His first involvement in animal health came over twenty years ago as a Director of GeneLink Australia Inc., a company that developed a breeding hormone and delivery system for sheep and a formulated treatment for calf scours. He earned a BA in Economics and Political Philosophy from Ohio Wesleyan University and an MBA in Finance and Accounting from Washington University in St. Louis.

Committee Charters

Download Description
Audit Committee Charter
Members
Jackie Davidson (Chair)
Michael Doak
Hays Lindsley
133 KB
Compensation Committee Charter
Members
Robin Ferracone (Chair)
Hays Lindsley
Daniel Levitan
132 KB
Nominating and Corporate Governance Committee Charter
Members
Murray Low (Chair)
Michael Doak
Robin Ferracone
Daniel Levitan
129 KB

Governance Documents

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