Trupanion Takes the ‘Shame’ out of Cone of Shame

October 04, 2017

Cone of Joy Design Competition Celebrates Pet Health and Healing While Contributing Funds to Deserving Shelters

SEATTLE, Oct. 04, 2017 (GLOBE NEWSWIRE) -- We’ve all seen those puppy-dog eyes peeping out from a large plastic cone – adorable as ever, our hearts go out to them. Often after medical treatment from veterinarians, our pets must endure wearing these cones. While dogs and cats may not look particularly joyful when wearing these protective collars, it prevents them from licking wounds or injuries and speeds up recovery time.

Trupanion (Nasdaq:TRUP), a leader in medical insurance for cats and dogs, aims to take the “shame” out of the cone of shame in its Cone of Joy design contest.

Cone of Joy, a design competition for pet lovers and owners alike, has issued a Call for Entries for its inaugural event. The concept is simple: design a fun and fashionable pet-friendly cone and submit a high-quality photo and a brief description of your creation on

Your submission will be added to Trupanion’s Cone of Joy website where pet lovers in the US and Canada will be able to vote for their favorite design. The 25 finalists who receive the most votes will each win a $100 cash donation to an animal welfare organization of their choice.

It’s easy to participate in the Cone of Joy design competition:

  • Create an original design using a cone for a cat or dog
  • Submit a photo of your design and a brief description on
  • Vote for your favorite design from Oct. 2 to Oct. 20, 2017
  • Share your submission and encourage friends, family, colleagues and followers to vote to increase your chances of winning

“This is a fun way to celebrate the wonderful work shelters do throughout the US and Canada,” said Chloe Gill, shelter channel manager at Trupanion. “The funding will help these shelters in their day-to-day operations. We’re delighted to highlight the role shelters play in finding loving homes for cats and dogs and give our talented pet owners the chance to unleash their inner Warhol.”

To enter and see full contest rules, visit

About Trupanion
Trupanion is a leading provider of medical insurance for cats and dogs throughout the United States and the Canada. For almost two decades, Trupanion has given pet owners peace of mind so they can focus on their pet's recovery, not financial stress. Trupanion is committed to providing pet owners with the highest value in pet medical insurance. Trupanion is listed on NASDAQ under the symbol "TRUP". The company was founded in Vancouver BC, Canada in 2000 and is headquartered in Seattle, WA. Trupanion policies are issued, in the United States, by its wholly owned insurance entity American Pet Insurance Company and, in Canada, by Omega General Insurance Company. For more information, please visit


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Source: Trupanion